mETA social campaign — Pride unbound
In honor of pride month, we created a ''Dream House'' in Horizon Worlds.
This virtual environment aimed to act as a sanctuary and host conversations for the powerful voices of LGBTQ+ community leaders.
Together, the pannel explored the themes of identity, chosen family, safety and culture in the context of an ever-changing digital world.
After curating this space and recording those talks in VR, our team used that footage to create a social first campaign and promote those conversations on various channels.
This virtual environment aimed to act as a sanctuary and host conversations for the powerful voices of LGBTQ+ community leaders.
Together, the pannel explored the themes of identity, chosen family, safety and culture in the context of an ever-changing digital world.
After curating this space and recording those talks in VR, our team used that footage to create a social first campaign and promote those conversations on various channels.
